Tuesday, September 11, 2007

To the point – IAA 2007: BlueMotion Offensive

Update: added image gallery (at the end of the press release)



-Advanced technologies for sustained mobility

-Six new BlueMotion models in one stroke: Golf, Golf Plus, Golf Variant, Jetta, Touran, Caddy all debut as BlueMotion at the IAA

-BlueMotion as environmental badge: Affordable VW technologies reduce CO2 emissions


Wolfsburg, 11 September 2007 - Volkswagen is dramatically expanding the range of its especially environmentally friendly BlueMotion models. After the Polo BlueMotion – the world’s most economical five-seater –, the Passat BlueMotion and Passat Variant BlueMotion, the company is simultaneously introducing six new models at this year’s IAA in Frankfurt that carry BlueMotion technology which is as economical as it is environmentally friendly and affordable:
The Golf, Golf Plus, Golf Variant, Jetta, Touran and the near-production concept car Caddy BlueMotion. This means that starting in 2008, Volkswagen will be offering a model with the successful BlueMotion environmental badge in nearly every one of its model series. Together they have the potential, in Germany alone, of saving four million liters of fuel and 10,600 metric tons of CO2 annually.

Most economical Golf of all times. A highlight anticipated by many car drivers is the new Golf BlueMotion. With just 4.5 liters of diesel per 100 kilometers, its fuel consumption has been reduced by 0.6 liter compared to the predecessor model – a reduction of almost twelve percent. Analogously, CO2 emissions were also reduced by 135 g/km to just 119 g/km now; a top result for a vehicle of its size.

Clean, practical, economical. Extremely low fuel consumption values are also exhibited by the Golf Variant BlueMotion (4.6 l / 100 km; 122 g/km CO2), the Golf Plus BlueMotion (4.8 l / 100 km; 127 g/km CO2), Jetta BlueMotion (4.6 l / 100 km; 122 g/km CO2), Touran BlueMotion (5.5 l / 100 km; 146 g / km CO2) and the concept car Caddy BlueMotion (5.8 l / 100 km; 154 g/km CO2). They are all powered by an efficient TDI that outputs 77 kW / 105 PS. Always included as standard equipment: The particulate filter.


BlueMotion advances to become quality seal for preservation of resources

The name BlueMotion not only refers to the automobile, its fuel economy and emissions, but comprehensively to the whole brand. Blue – the corporate color of Volkswagen stands for the elements to be protected, water and air. Motion – embodies the aspect of forward, future-directed mobility. The goal is to protect the earth’s resources for future generations. Within just one and a half years, BlueMotion has advanced to become a quality seal for economy without compromises in driving fun.

At the same time, the BlueMotion offensive is a continuation of a decade-long tradition in engines at Volkswagen. At the latest since the first Golf D – which revolutionized the compact class in 1976 with its self-igniting diesel – the brand has acted as an innovator in the field of economical diesel engines. Other milestones were the special Formula-E models from the early 1980s and the cutting-edge Lupo 3L TDI, the first full-fledged three-liter production vehicle in the world. Today, the Polo BlueMotion has taken up a leadership position. With fuel consumption of only 3.8 liters per 100 kilometers and 99 g/km CO2 emissions it is the most economical five-seater on the world market.



Click to start. Click again to enlarge.

Source:Volkswagen Media Services

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