Volkswagen Develops High Temperature Fuel Cell

Source: Volkswagen AG.
Wolfsburg, 31 October 2006 - Volkswagen system: Key technology on the way to ready for series production fuel cells

Fuel cell system developed by Volkswagen will be smaller, more efficient and cheaper

New membrane and new electrodes allow breakthrough on the way to series production

Volkswagen Research has developed a type of high temperature fuel cell (HTFC) that is one of a kind in the world. It eliminates numerous disadvantages of low temperature fuel cells (LTFC) previously known and used in virtually every type of vehicle with this propulsion system in the world. Prof. Jürgen Leohold, head of Volkswagen corporate research comments: "The high temperature fuel cell independently developed by Volkswagen in seven years of research work will make the overall system in the car lighter, more compact, stable and cheaper. And those are the decisive criteria for putting fuel cells on the path towards mass series production." Prof. Leohold continues: "We believe that the high temperature fuel cell is part of the future. In contrast, we no longer give much chance to low temperature fuel cells going into series production."

In detail, Volkswagen Research specially developed a new membrane and new electrodes for the fuel cell. Membrane, electrodes, cells – these conceal the exceptionally complex process of extracting electrical energy from chemical energy to power the electrical engine of future fuel cell cars. If you disregard this complicated process and just look a the newly developed parts "membrane" and "electrodes", compared to the low temperature fuel cell the Volkswagen system provides the following advantages:

Press release continues...

Low temperature fuel cells are operated at a membrane temperature of approx. 80 degrees Celsius. If the temperature greatly exceeds this value fuel cell performance breaks down and irreparable damage is done to the fuel cell. This is why vehicle prototypes with LT fuel cells have an extremely sophisticated and expensive cooling system. The cooling surface alone is approximately three times as large as for diesel engines (!). In addition, in an LT system the supply of hydrogen gas and air must be continuously humidified, because otherwise the production of energy will also break down, permanently damaging the fuel cell. This humidification of the water molecules stored in the membrane also adds unwelcome additional weight, eating up both space and money. In contrast, the high temperature membrane developed by Volkswagen can in combination with newly designed electrodes be "driven" at temperatures of up to 120 degrees Celsius with no loss in performance. And this without humidification. Novelty and background: In the HTFC protons are exchanged via phosphoric acid. This acid has good electrolytic properties similar to water, yet demonstrates a higher boiling point. This is why a significantly simpler cooling system and water management is sufficient for the HTFC. And this significantly reduces the weight and costs. The space required for the fuel cell system is also lowered by more than 30 percent.

However, one problem remained unsolved up to now: What’s referred to as product water formed, just as on the low temperature membrane. The water permeated the membrane and washed out the phosphoric acid. This in turn interrupted the flow of current. At this point all attempts up to now to make a high temperature fuel based on familiar materials usable have failed. For this reason, intensive Volkswagen basic research came to the result that in addition to a new membrane special modifications of the electrodes are necessary which are able to prevent product water from penetrating the membranes.

The solution: On a special screen printing machine like the ones used in the field of semiconductor technology the researchers at the Volkswagen Technology Center in Isenbüttel coated several cloth elements made of carbon fiber with a new type of paste. The newly created electrodes then underwent extensive testing in fuel cell stacks. The clear results: Product water can no longer penetrate the membrane and dilute the phosphoric acid. HT technology is thus ready for the next research step. A peek into the future could look like this:

More higher performance high temperature fuel cell systems come about that are perfected step by step and are expected to power the first research vehicles in 2010. In about 2020 the first Volkswagens with a fuel cell drive that is affordable and suitable for everyday use – the decisive factors – could appear.

Additional information I – general workings of fuel cells

The central element of each individual fuel cell – many of which are combined into a block (stack) – is a proton exchange membrane. It is located between the anode and cathode of each fuel cell. Hydrogen flows into the fuel cell on the anode side and the cathode is supplied with air. Many of these cells in combination generate enough energy to power a vehicle. Hydrogen and oxygen react inside each cell, producing water on the cathode side. The fuel cells thus convert the chemical energy of an oxidation process, known as "cold combustion", directly into electrical energy. The "exhaust" produced is nothing more than clean water vapor.

The fuel cell is supplied via a hydrogen tank and an external air intake. The electrical energy – the power – generated by the fuel cell is delivered via a converter and a downstream static inverter to one or more electrical engines. Consequently, the car runs virtually without making a sound, but definitely emission free.

Additional information II – chronology of Volkswagen fuel cell research

Volkswagen has for decades been involved in the area of fuel cell research. In doing so, the potential of low temperature fuel cells was also extensively researched. In this connection the milestones include the Capri Project (1996-2000, hybrid drive in the Golf Variant with 20 kW fuel cell), the Bora HyMotion (2000, fuel cell hybrid car with 30 kW fuel cell continuous power rating), the PSI Bora in cooperation with the Paul Scherer Institute (2001, driving tests over the 2,005 meter high Simplon Pass with 40 kW fuel cell) and the Touran HyMotion (since 2004, integration of a fuel cell with 65 kW continuous power rating with no restrictions on available space, including field tests in California and China). The research results on the topic of low temperature fuel cells were in the end crucial towards investing concentrated energy in the development of high temperature fuel cell systems that are more suitable for everyday use, more compact and cheaper.

Race Touareg 2 Successfully Completes Test Run

Source: Volkswagen Motorsport
WOLFSBURG, Germany - The countdown for the 2007 Dakar Rally is running: ten weeks before the start of the cross-country classic in Lisbon, Volkswagen’s factory team has completed the development programme for the Race Touareg 2 with an intensive test in Tunisia.

Coming up next as a warm-up will be a competition run of two Race Touareg 2 cars for Carlos Sainz/Michel Périn and Ari Vatanen/Fabrizia Pons in the UAE Desert Challenge (5 to 10 November).

"The test runs in Tunisia went very well. We were able to complete our entire programme,” said Volkswagen Motorsport Director Kris Nissen. "The test took place in two different regions: in the high sand dunes near El Borma close to the Algerian border and on the camel grass stretches near Ksar Ghilane in the north of Tunisia. In the UAE Desert Challenge one Race Touareg 2 representing the latest technical evolution for the Dakar Rally will be entered while the second factory car will compete with the 2006 World Cup specification and a few new components. As the next item on our agenda in the weeks ahead, we're going to concentrate on the logistical preparation for the Dakar Rally and the preparation of the competition vehicles. This means we're right on schedule."

Press release continues...

All four Volkswagen factory pairings actively participated in the seven-day test runs in Tunisia: Mark Miller/Ralph Pitchford (USA/RSA), Carlos Sainz/Michel Périn (E/F), Ari Vatanen/Fabrizia Pons (FIN/I) and Giniel de Villiers/Dirk von Zitzewitz (RSA/D) shared the work of checking – among other things – new suspension components fitted to a Race Touareg 2. "Unfortunately, the weather wasn't all that favourable because due to rain before the test the sand dunes were relatively hard. Soft sand would have been better suited for our purposes," Kris Nissen explained. "A second Race Touareg was running as a practice vehicle morning, noon and night. This gave our drivers and co-drivers the opportunity to specifically practice driving on sand, to simulate various situations in a cross-country rally and to enhance the navigation skills in unknown terrain together with the co-driver."

While the factory drivers were testing in Tunisia the race team in Germany was busy performing the final preparations for the UAE UAE Desert Challenge starting on 5 November. In the past few days the Volkswagen Race Touareg 2 cars for Carlos Sainz and Ari Vatanen were flown to the United Arab Emirates. Driver and team will follow starting on 1 November. In addition to the Volkswagen works team, the Portugese Team Lagos with Carlos Sousa/Andreas Schulz (Portugal/Germany) entered by Phoenix Sport will compete in the FIA Cross-Country Rally World Cup season's finale event in another Race Touareg 2.

Volkswagen Sells More Vehicles and Increases Profit

Source: Volkswagen AG.
Pötsch: New models successful – 2006 is the year of restructuring

WOLFSBURG, Germany - The Volkswagen Group reinforced its position in the global automotive markets and significantly improved its financial situation in the first nine months of the year.

Deliveries to customers rose by 10.3 percent to 4.3 million vehicles. Sales revenue grew by 11.8 percent to €77.0 billion. Operating profit before special items increased by 62.0 percent to €3.0 billion. “Our new models are being positively received by customers. We lifted our market share in all key countries despite the strong competitive pressure”, said Hans Dieter Pötsch, Volkswagen AG’s CFO, presenting the figures on Friday. “Although we have made significant progress in improving our competitiveness, we are still not satisfied with what we have achieved”, emphasized Pötsch. “We still have a long way to go to achieve our medium-term Group targets.”

Press release continues...

Volkswagen continues to face a difficult industry environment, with stiff competition, high energy and commodity prices, and unfavorable exchange rates. “Only strict cost discipline and the systematic continuation of our ForMotionplus performance enhancement program will enable us to secure the long-term profitability of our Group”, said Pötsch. “We have to make our Company strong and weatherproof if we want to prevail in the global competitive environment.”

The Volkswagen brand group generated an operating profit before special items of €1.1 billion between January and September 2006, up by just under €1 billion year-on-year. Deliveries to customers rose by 11.4 percent to 2.9 million vehicles. “We have made good progress in restructuring our core Volkswagen Passenger Cars brand”, said Pötsch, “but we still have some way to go. We need to further improve our cost situation so that our new models are successful and we can grow, even in highly competitive markets.” Skoda’s development continues to be encouraging.

The Audi brand group continued its positive business development in the third quarter. Its operating profit grew by 21.0 percent year-on-year in the first nine months to €1.2 billion. Deliveries rose by 6.9 percent to 1.0 million vehicles. SEAT’s earnings performance remained unsatisfactory.

The Commercial Vehicles business line generated an operating profit of €41 million, a year-on-year increase of €40 million. Volkswagen Commercial Vehicles delivered 319,000 vehicles, corresponding to growth of 10.8 percent.

The Financial Services Division again made a significant contribution to the Volkswagen Group’s earnings. Its operating profit again reached a high level, at €729 million.

Pötsch explained that the clear rise in unit sales was primarily attributable to the new models. “Our new model rollout is paying off. Despite difficult markets worldwide, we have succeeded in increasing sales revenue per vehicle. We will continue our sales strategy and supplement it with tailored financial services along the value chain.”

Special items and the sale of Europcar affected earnings for the first nine months. The special items in the first half of the year increased by €0.7 billion in the third quarter to a total of €2.0 billion, due to further restructuring expenses and a one-off payment into the company pension scheme agreed as part of the collective bargaining agreement. The gains on the sale of gedas AG and Volkswagen Bordnetze GmbH made a positive contribution totaling €0.3 billion. Consolidated operating profit after these special items was €1.4 billion (previous year: €1.9 billion). The after-tax gain on the sale of Europcar amounts to €0.8 billion, and is reported as profit from discontinued operations. Overall, the Group generated profit after tax of €1.2 billion (previous year: €685 million).

Pötsch emphasized that 2006 was the year of restructuring. “We are scrutinizing all areas and processes. This is the year in which we set the course for the future and the long-term success of our Company. Our goal is clear: We want to generate profit before tax of €5.1 billion in 2008.”

Pötsch reiterated the forecast for the current fiscal year of growth in worldwide deliveries to customers and a year-on-year improvement in operating profit before special items. Volkswagen expects the Automotive Division to record a positive net cash flow and an improvement in net liquidity compared with the end of 2005.

Golf GTI Edition 30 Heads for Production

A few months ago, Volkswagen unveiled a design study called the Golf GTI Edition 30, which commemorated 30 years of the Golf GTI. Fast forward to today and Volkswagen has now announced that the Golf GTI Edition 30 will head for production and will have a limited run of 1,500 vehicles for the UK market.

Aesthetically, the Golf GTI Edition 30 is exactly the design study of a few months back except for one notable change in the wheels. The black wheels of the design study are now replaced with 18" Pescara alloys. Painted side skirts, a chin spoiler, painted rear bumper, and tinted lights join the short list of features that sets this special edition GTI apart to any run-of-the-mill GTI.

Inside, sports seats wrapped in plaid "Interlagos" cloth commands your attention but look harder and you notice the smaller details like the golf ball gear knob (that hearkens back to the MK. I GTI), Edition 30 badging, and red stitching on the steering wheel. All these details make it known that this is no ordinary Golf GTI.

The icing on the cake for the Golf GTI Edition 30, however, is an uprated 2.0T FSI engine that produces 230 hp—that's 1 horsepower for every year. The upgrade in power is very apparent. The Golf GTI Edition 30's 0-60 times are 6.8 seconds for the six speed manual or 6.6 seconds for the DSG.

As mentioned, the Edition 30 is limited to a 1,500 unit run and are available in both 3- and 5-door configuration. A 3-door model starts at £22,000. Add £500 for 5-door and 1,330 for DSG. Availability in North America is unknown.

Jump for the press release and photos.

Source: Volkswagen UK
The fastest and most powerful production Golf GTI yet is set to kick off celebrations as 2007 marks the 30th anniversary of the original hot hatch – the Mk1 Golf GTI. Despite three decades having passed since the defining GTI was conceived, the spirit of the original is still very much alive in the new Golf GTI Edition 30.

At its heart is an uprated version of the 2.0-litre, ultra-responsive four-cylinder T-FSI engine fitted to the standard GTI. The result is 230 PS – a rise of 30 PS over the standard car. This is mated to a choice of six-speed manual or sequential DSG gearboxes channelling drive through the front wheels.

The new Golf GTI Edition 30 will sprint to 62 mph in only 6.8 seconds (6.6 secs when equipped with DSG) before reaching a maximum of 150 mph.

Joining the dynamic tweaks is a fresh new look for the GTI Edition 30. New body-coloured side skirts are paired with a new chin spoiler for the front bumper and a body-coloured rear bumper. A subtle ‘GTI’ badge sits on the bootlid below tinted rear lights. Completing the look are a set of unique 18-inch ‘Pescara’ alloy wheels.

Inside, the GTI Edition 30 benefits from unique sports seats finished in ‘Interlagos’ cloth trim and completed with leather side bolsters and headrest. The distinctive golf ball gear knob synonymous with the Mk1 GTI also makes a welcome comeback. Elsewhere silver sill plates featuring a unique ‘Edition 30’ logo are joined by the sculpted leather GTI steering wheel complete with red stitching.

Equipment levels for the Edition 30, as on the standard GTI, are high, with ABS, ESP (Electronic Stabilisation Programme), six airbags, radio/CD player, 2Zone electronic climate control and twin chrome exhaust tailpipes all featured.

Just 1,500 examples of the GTI Edition 30 will be available from early January with a range of six paint colours ranging from Candy White to the searing Tornado Red. Prices for the anniversary model start at just over £22,000 for the three-door model, with a £1,330 premium for the DSG-equipped car. The GTI Edition 30 is also available with five doors for an additional £500.

The right hand drive Mk1 Golf GTI – developing a modest 112 bhp – went on sale in the UK in 1977. At the time Leo Sayer was at number one, Star Wars gripped a generation of kids, Concorde was about to take flight for the first time and Volkswagen’s new GTI cost £5,217. The Golf GTI, with its mix of a low kerb weight and a fast-revving four-cylinder engine, sharpened suspension and subtly aggressive looks, became an instant hit. By the time the Mk1 GTI was phased out in 1984 over 19,500 examples had been sold in the UK.

Phaeton Facelift

Image source: World Car Fans
The Phaeton is the only sedan on Volkswagen's lineup that has yet to receive the new corporate grille. However, Volkswagen's designers have finally gotten around to updating the uber-sedan, making it more in line with other Volkswagen vehicles.

All the changes are up front. The Phaeton finally receives what looks to be reminiscent of Volkswagen's now (in)famous grille. Indeed, the whole front end receives a treatment from the bumpers to the hood. Changes trickle down inside in the very slightest with the Phaeton now receiving a DVD navigation, which replaces the aged CD technology.

The facelift should keep everyone preoccupied while Volkswagen designers prep the Phaeton's replacement. Think coupé lines, Mercedes Benz CLS. Phaeton 2.0 will be downgraded half a class to prevent it from competing with the Audi A8 however it will still be placed higher than the Passat. No word yet on whether North America will even see the replacement when it debuts in 2009.

Passat R36 Spied

Image source: Car Magazine
Back in July, Volkswagen had finally confirmed that a range-topping Passat R36 was forthcoming. Here we are today, just a few months after that confirmation and we finally get the very first shots of the Passat R36. Indeed, these photos look like any run of the mill Passat however it is what's behind the grille which makes the difference: a 3.6L V6 producing 280 hp engine that is only currently offered in North America.

Details remain sketchy. The Passat R36 should be getting 4Motion all-wheel drive, as well as a choice of either a six-speed manual or DSG. A subtle bodykit will be included to set the Passat R36 apart. The spyshots indicate a twin exhaust and a rear spoiler for the wagon version.

Expect the Passat R36 to hit showrooms in early 2007. The question remains, however, if North America will see the R36 on our shores. Either the answer to that is no or Volkswagen plans on upping the horsepower. Let's hope for the latter.

Fascination of Technology

Source: Volkswagen AG.
Safe through autumn and winter: ESP plus steering impulse intervenes when it gets slippery

Steering impulse shortens stopping distance by up to 10 percent

Introduction of electromechanical power steering makes steering impulse possible for the first time

Golf, Golf Plus, Jetta, Eos, Touran and Passat have ESP plus steering impulse as standard

WOLFSBURG, Germany - Just a little “tug” on the steering wheel, “carried out” by the electromechanical power steering, “commanded” by the electronic stabilisation program. But it’s all that is needed for the driver to do the right thing intuitively: countersteer. In very specific situations; during emergency braking on roads with different friction coefficients (for example damp leaves or snow on the right and dry on the left). Countersteering contributes towards shortening the stopping distance in such cases by up to ten percent. But to do this, the car “needs” steering that can be actuated electronically. And this is installed in the Volkswagen Golf, Golf Plus, Jetta, Eos, Touran, Passat and Passat estate as standard – in the same way as the ESP plus steering impulse. Best to be safe.

Press release continues...

ESP plus steering impulse in practice: Surroundings as previously described, autumn or winter, one half of the road surface is dry, the other is frequently covered with damp leaves or even snow. Until now, the scenario on the surface described with different friction coefficients (called "µ-split" in engineering terms) during emergency braking with ESP would end in an ideal case as follows: Thanks to ESP, the car will not skid out of control, the driver can keep it on course and avoid any possible obstacles. Since the braking effect has to be based on the wheel with the poorest friction coefficient in order to prevent the vehicle from breaking out, the wheels cannot be braked as sharply as they would actually permit on a dry surface. The reason for this: without countersteering in the correct direction, the vehicle would break out by overbraking of a wheel, as the unsymmetrical braking forces caused as a result would bring about a tendency of the vehicle to rotate in the direction of the road surface with greater traction. Sounds complicated and it really is. But just at this point is when ESP plus steering impulse intervenes.

ESP determines the right direction: The system "detects" the direction in which the driver has to countersteer to decelerate the vehicle optimally without it breaking out. This is why the unit gives the command to the electromechanical power steering to send a steering impulse in the required direction. This is perceived by the driver in the steering wheel, who then follows this signal intuitively and carries out the classic countersteer. As a result of this stabilising intervention, the brake pressure at the wheels can be increased with the greatest amount of grip. The consequence: a shortening of the stopping distance by the aforementioned 10 percent.

The driver keeps everything under control: The ESP plus steering impulse does not take on the job to actually steer the vehicle. The sovereignty with regards to handling the vehicle remains completely with the driver at all times. On the contrary, the system gives just a recommendation to steer, even if barely noticeable, with a torque of no more than three Newton metres. This is therefore as far as it ever goes: ESP thinks, the person steers – it’s just more effective.

Touareg V10 TDI Now on Sale in the US

As promised by Volkswagen, the Touareg's top engine returns in the US after a two year hiatus that involved the EPA. What makes the Touareg V10 TDI different from two years ago is the inclusion of a particulate filter which reduces emissions. As well, with the ability to use ultra low sulfur fuel, the Touareg V10 TDI now satisfies emission requirements in all 50 states. Just like before, however, the V10 TDI engine still produces 310 hp and 553 ft-lb of torque. All this while consuming 30% less fuel than conventional gasoline engines.

The Touareg V10 TDI comes with a bevy of available features that includes an in six-disc CD changer, navigation system, and a four-zone climate control. The Touareg also comes standard with 4XMotion all-wheel drive, as well as a list of safety feautres and driver aids.

The Touareg V10 TDI is available in showrooms right now for US$67,750.

Full press release and photos after the jump.

Source: Volkswagen of America


2006 TOUAREG V10 TDI® ON SALE NOW

Ultra-low sulfur diesel engine complies with new emission standards in all 50 states; particulate filter further reduces emissions

AUBURN HILLS, Mich. – The 2006 Volkswagen Touareg V10 TDI® – the first turbo-diesel light-duty vehicle in the U.S. market with a particulate filter – is now available in showrooms. The Touareg V10 TDI is a high-performance, ten-cylinder diesel version of Volkswagen’s popular luxury SUV. With an engine that takes ultra low-sulfur fuel, it meets the stricter emission requirements in all 50 states. A particulate filter further reduces emissions, making this Touareg one of the cleanest diesels ever.

The Touareg’s powerful five-liter, ten-cylinder engine boasts 310 horsepower at 3,750 revolutions per minute and offers impressive pulling power with 553 lbs-ft of torque at 2,000 rpm. The diesel engine consumes up to 30 percent less fuel than traditional gasoline engines.

Standard equipment includes six-disc CD changer, navigation system, Park Distance Control, keyless access, power height-adjustable telescoping steering column with memory, power height-adjustable front seat belts with memory, four-zone climate control (Climatronic), heatable rear seats and silver roof rack and rails.

The Touareg comes with Volkswagen’s 4XMotion™ all-wheel drive system, providing superior traction control. Standard equipment includes Anti-lock Brake System, Anti-slip regulation, Electronic Differential Lock, Engine Braking Assist, Electronic Brake Force Distribution, Electronic Stabilization Program with brake assist, Hill Descent Assist and Hill Climb Assist.

The Touareg V10 TDI is available starting at $67,750.

All new Volkswagen automobiles come with 24-hour Roadside Assistance for four years with unlimited mileage, and new vehicle warranties, including:

· Five-year/60,000 mile (whichever occurs first) Powertrain Limited Warranty

· Four-year/50,000 mile (whichever occurs first) New Vehicle Limited Warranty with wear and tear items and adjustments excluded after the initial 12 months/12,000 miles

· 12 year unlimited distance Limited Warranty against corrosion perforation.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Rabbit, New Beetle, New Beetle convertible, GTI, Jetta, GLI, Passat, Passat wagon, Eos, Touareg and Phaeton through more than 600 independent U.S. dealers.

“TDI” and “4XMotion” is a trademark of Volkswagen AG.

Holy Phaeton

Volkswagen Chairman Dr. Bernd Pischetsrieder presented Pope Benedict XVI a specially equiped Phaeton in Vatican City today. The black, long wheelbase Phaeton is powered by Volkswagen's top 6.0L W12 engine that outputs 450 hp and is said to "meet the comfort, privacy and security requirements of the Holy Father."

Press release after the jump.

Source: Volkswagen AG.
PISCHETSRIEDER PRESENTS PHAETON TO POPE BENEDICT XVI

WOLFSBURG, Germany / VATICAN CITY, Italy- Pope Benedict XVI has been presented with a specially equipped Phaeton by the Chairman of the Board of Management of Volkswagen Aktiengesellschaft, Dr. Bernd Pischetsrieder. “It is a particular honor for us to have the privilege of providing Pope Benedict XVI with a fitting limousine”, said Pischetsrieder during the presentation in the Vatican City on Wednesday.

The extended wheelbase version of the Volkswagen Phaeton is finished in black and is powered by a 450 hp, 6.0 l W12 engine. The limousine has been specially equipped to meet the comfort, privacy and security requirements of the Holy Father.

Volkswagen Named Detroit's "Best of the best"

Source: Volkswagen of America.
AUBURN HILLS, Mich. – Volkswagen of America, Inc. today announced it has been named “Best of the Best” by “Metropolitan Detroit’s 101 Best and Brightest Companies to Work For” annual survey. The automotive manufacturer was selected from more than 1,100 applicants across southeastern Michigan. The announcement was made at an awards luncheon sponsored by the Michigan Business and Professional Association and the National Association for Business Resources.

“Team members need to feel engaged in their work environment,” said Mike Beamish, executive director of human resources, Volkswagen of America, Inc. “Our people are our most valued asset. When given the tools to make the necessary decisions and solve challenges, they are more creative, productive and generally have a greater sense of empowerment and ownership of their careers.”

Press release continues.

Metro Detroit’s 101 Best and Brightest identifies Southeast Michigan’s most desirable employers using survey data based on the following criteria: Communication, Diversity & Multi-Culturalism, Work-Life Balance, Recognition & Retention, Compensation & Benefits, Recruitment & Selection, Employee Engagement & Commitment, Community Initiatives, and Employee Education & Development.

After being identified as one of the area’s 101 Best, judges further analyze applications in search of above average programs, services and solutions for employees, unique and creative though processes with support from senior management ad policy makers. Companies with the highest scores in each of the above stated categories are honored with an “elite” status in their respective category. To achieve the “Best of the Best” title, Volkswagen scored the highest overall points in each of the “elite” categories.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Rabbit, New Beetle, New Beetle convertible, GTI, Jetta, GLI, Passat, Passat wagon, Eos, and Touareg through more than 600 independent U.S. dealers.

Volkswagen One Step Closer to a Pickup?

Image source: Autoscoops.eu
Back in 2000, Volkswagen showed off a pickup truck concept called the AAC at the North American International Auto Show in Detroit. Being the precursor to the Touareg, some thought Volkswagen was going in the pickup truck direction. Fast forward to 2003, the Touareg comes out with identical front ends with the AAC but no bed at the back. Eventually, any chance of a pickup from Volkswagen died down. Last year, however, we reported that Volkswagen may again be seeing a pickup in their future, more precisely, in 2007.

Volkswagen now seems to be one step closer to brining the AAC to reality. Volkswagen Individual, popular for creating the strech limo Phaeton Lounge, has shown a Touareg pickup at some auto show in Italy.

The Touareg pickup is a complete evolution from the AAC. The Touareg sheds the concept's suicide doors making for a more compact and sporty looking truck. The bed is lined with diamond plate to take a beating. Other than that, however, not much is known about the Touareg pickup.

More than likely, this is Individual stretching its muscles showing the world what it can do with the Touareg. In reality, there may really be no market for a pickup from Volkswagen. Will we see a pickup next year? Not too likely.

More pictures after the jump.

John Mayer and a New Beetle

First, it was Slash, then it was Christopher Guest. Now, John Mayer joins this astute group of music men to help promote Volkswagen's new marketing promotion. Take a look, have a listen, enjoy.

Volkswagen Forges Ahead with Development of Batteries for Hybrids

Source: Volkswagen AG.
Establishment of a unique professorship at Westfälische Wilhelms-Universität in Münster, Germany

Wolfsburg/Münster, 16 October 2006 - Volkswagen AG is helping to establish a special, donated, Chair for Applied Material Sciences for Energy Storage and Energy Conversion, the only professorship of its kind anywhere in Europe. A contract which sets out the terms of the contribution was today handed over to Westfälische Wilhelms-Universität Münster, where the new chair will commence work in 2007 with the joint backing of Degussa AG, Chemetall GmbH and Volkswagen AG.

The purpose of the co-operation is the further development of electric batteries for hybrid-driven automobiles. Research will be centred on lithium-ion batteries, the aim being to eventually replace the nickel-metal-hydride batteries conventionally used in hybrid vehicles today with the lithium-ion alternative which holds the promise of added power and power density as well as longer life. The new professorship will set out to develop innovative materials to further enhance the performance of lithium-ion batteries and reduce the costs.

More after the jump.

"For Volkswagen AG, advances in the area of energy storage are one of the keys to further advancing drive technology. The deal sealed today lays the foundation stone for a very promising collaboration between industry and university-based research," said Prof Jürgen Leohold, head of Volkswagen Group Research. Chemetall is the leading supplier of high-end lithium compounds, while Degussa enjoys the reputation of a pioneering manufacturer of electrodes and separators as battery components. This special professorship – for which joint financing has been agreed for an initial period of five years – further substantiates the fact that hybrid automobile technology is a central element of the Volkswagen AG drive and fuel strategy.

Volkswagen Goes to Eleven

Last week, Volkswagen rolled out their first TV ad promoting their new marketing campaign that featured Slash and a few GTIs. This week, Nigel Tufnel (Christopher Guest) of "This is Spinal Tap" fame kicks it with a Jetta and a few Rabbits. Watch and enjoy.

New Special Edition Model for Polo, Golf, and Golf Plus

Source: Volkswagen AG.
WOLFSBURG, Germany - Volkswagen is bettering its previous offer. The popular special edition Goal models for the Polo, Golf and Golf Plus have an attractive successor – the Tour. The fully equipped all-rounder is a cut above its prematurely sold-out predecessor and once again offers a price advantage of up to €1,093 for the Polo and €1,055 for the Golf. And to really enjoy the new car, a free day’s holiday from the travel agents TUI is also thrown in.

Press release continues.

The Tour – the complete all-rounder

The package, which has been developed for the new special edition model, is very well balanced and is perfectly in tune with customer demands: big 16" wheels for the Golf and Golf Plus, 15" wheels for the Polo, air conditioning, high-quality radio system, cruise control (for models 47 kW and up), multi-function display, ParkPilot and many other extras are included. Furthermore, the Polo, Golf and Golf Plus come with ESP as standard, setting the standards in safety for compact cars.

The design too is immediately striking. Special Tour lettering with the TUI Smiley logo on the rear side panels, seat centre strips with the "popcorn" pattern, decorative trims for instrument panels (Golf), centre console and doors, leather for the steering wheel and hand brake as well as blue decorative stitching make this special edition model a real eye-catcher. All three models are available in the new Olympia-blue pearlescent colour.

And as if you could wish for anything more, prices for special equipment for the Tour models are also reduced.

All special edition Tour models may be ordered now. Volkswagen’s usual wide range of diesel and petrol engines is available for all three models and DSG is available for the Golf. The Polo Tour is available from €13,225, the price for the Golf starts at €17,250 and the Golf Plus starts at €18,725.

The "Winter Season" package – safely through the winter

It is important that a car is prepared for adverse road conditions, especially in winter. For this reason, Volkswagen has developed an attractive optional winter package which includes winter tyres with corresponding steel rims and hubcaps, heated front seats, fog lights, automatically heated front washer jets and headlight washer system. The package costs €495 for the Golf Tour and Golf Plus Tour and offers a customer saving of €300. For the Polo Tour, the package costs €595 with a customer saving of €343.

A free day’s holiday – Co-operation of Volkswagen and TUI

Upon purchasing a special edition Tour model, customers receive a voucher for a free day’s holiday. Whether it be a holiday in the Robinson Club or hiking in Austria, the voucher is redeemable against holidays offered by TUI travel agents and applies to all full-paying party members booking a trip of 7 nights or more without flights, or for package holidays of 14 days or more including flights. The voucher can be redeemed against all new bookings between 1st November 2006 and 31st March 2008.

Finance made easy – the excellent "Volkswagen peace of mind" package from ADAC returns as the "All inclusive package"

The "peace of mind package" which was successfully started in July for the special edition Goal models will run for the Golf and Golf Plus Tour models as well as the Touran (not available as a Tour model) and will be known as the "All inclusive package". It includes an extended four year warrantee, fully comprehensive insurance cover as well as free maintenance and inspection for four years and credit redemption agreement, even in case of unemployment and all this for 0.9% APR.

The Goal was a real hit – a review

Volkswagen brought out the special edition Goal models for the Polo, Golf, Golf Plus and Touran right on time for the FIFA world cup. Just like the football team, this special edition model was a sensational success. All expectations were surpassed with over 100,000 vehicles sold by the beginning of September. By mid-September all vehicles through to end of production were sold out. The rate of installation in several months was more than 50% for the Golf and even 78% for the Golf Plus. This is evidence that the packages were just what the customer wanted.

2008 Scirocco to be Named "Scirocco"

The name is held in high regard by enthusiasts alike. It is no wonder then that Volkswagen announced last week that the upcoming Scirocco will indeed be named "Scirocco". Currently in the form of the Iroc concept, which debuted at the Paris Auto Show, the now confirmed Scirocco is due to hit showrooms in 2008.

Years of rumors and speculations has culminated to this point. The Scirocco's return is offical and confirmed. Now, all that remains to be seen is how much of the Iroc will Volkswagen be keeping for the 2008 iteration of the Scirocco. Expect a sneek peek of the Scirocco sometime in the middle of next year with spyshots surfacing in the coming months.

In the meantime, feast your eyes on some Iroc press release photos after the jump.

Source: Volkswagen AG.

Volkswagen Introduces 2007 Special Edition Models [Updated]

Update: More photos added.Soon, Volkswagen of America will be offering the Jetta/GLI, GTI, and New Beetle convertible in even more flavours as they begin to roll out special edition models for 2007. Up on the list are a Wolfsburg Edition Jetta, a Fahrenheit GLI and GTI, and a Triple New Beetle convertible.

For the Wolfsburg Edition Jetta, Volkswagen has taken a standard 2.5L Jetta, slapped on a few "Wolfsburg" badges, and added some extra features like 16" alloys, leatherette seating, and a cold weather package. For a manual transmission, Volkswagen wants $19,360 in return; $20,435 for the automatic.

The Fahrenheit GLI and GTI are both essentially identical to their respective models except for some cosmetic details. Both the Fahrenheit GLI and GTI will get bold colours: Fahrenheit orange for the GTI and Fahrenheit yellow for the GLI. These two unique models, coming in a limited run of 1,200 units each, will come with Fahrenheit badging and its own unique limited edition number on the steering wheel. DSG, European sport tuned suspension, 18" "Charleston" alloys, heated leather sports seats, and sunroof can be had for both models. Inside, both Fahrenheit models will have unique trim and stitching in the colour of each respective model (orange for the GTI and yellow for the GLI). You can have a Fahrenheit GTI for $27,665, a manual Fahrenheit GLI for $27,880, and an automatic GLI for $28,995.

Volkswagen claims that the Triple White New Beetle convertible has strong ties to the original beetle. Regardless, the Triple White New Beetle convertible will, as the name suggests, come in white. white exterior, white interior, and a white convertible roof boot. The model, limited to a 3000 unit run, will also offer 17" alloys, white leatherette seats and armrest, and black carpeting and floor mats. The Triple White New Beetle convertible will cost $25,990.

Press release and more photos to follow.

Source: Volkswagen of America.




Volkswagen's 2007 Special Editions Offer Variety, Individuality

AUBURN HILLS, Mich. – For 2007, Volkswagen will offer a lineup of special edition models with unique characteristics to create excitement in showrooms and individuality among owners. The Wolfsburg Edition Jetta, Fahrenheit GTI, Fahrenheit GLI and Triple White New Beetle convertible will build on the already great features of the standard versions of these models, with elements and design cues exclusive to these special editions.

The Wolfsburg Edition Jetta is a 2.5 L Jetta with a “Wolfsburg” badge, leveraging the brand’s German heritage. Special features include 16-inch alloy wheels, a sunroof, leatherette seats, cold weather package and monster floor mats. With manual transmission, this special edition is $19,360; automatic transmission is $20,435, representing a $2,000 value when compared to a similar equipped Jetta. The Wolfsburg Edition Jetta is available in the following color schemes: silver with anthracite trim; white with beige trim; black with beige trim; black with anthracite trim; and platinum gray with art gray trim.

The Fahrenheit GTI introduces a unique, energetic exterior color – Fahrenheit orange – to this sporty, high performance hatchback. Each of these 1,200 models will come with a Fahrenheit badge and its unique limited edition number on a three-spoke perforated leather steering wheel, adding to the car’s individuality. This special edition offers European sport tuned suspension; 18-inch “Charleston” alloy wheels; “Fahrenheit” badging; heated leather sports seats; a sunroof; orange interior trim; orange stitching on the floor mats, DSG® boot, brake handle and steering wheel; and optional Sirius Satellite Radio. This special edition model is $27,665.

Similar to the Fahrenheit GTI, Fahrenheit GLI introduces a splashy color to the GLI lineup. The GLI special edition offers the same additions to the powerful model as the Fahrenheit GTI, but with an exclusive Fahrenheit yellow exterior and yellow trim and stitching in the interior. The manual transmission model is priced at $27,880 and the automatic at $28,955. The Fahrenheit GLI will also only be available in 1,200 special edition models.

The Triple White New Beetle convertible offers a new color combination that has strong ties to the legendary original Beetle. With Campanella white exterior, white interior and a white convertible roof boot, the Triple White is available with automatic transmission for $25,990. Each of these 3,000 special editions also offers 17-inch alloy wheels, a three-spoke leather wrapped steering wheel, white leatherette seats, white leatherette center armrest, black carpeting, floor mats and door panels, and SIRIUS Satellite Radio.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Rabbit, New Beetle, New Beetle convertible, GTI, GLI, Jetta, Passat, Passat Wagon, Eos, Touareg and Phaeton through more than 600 independent U.S. dealers.

Volkswagen Sponsors LaSalle Bank Chicago Marathon

Source: Volkswagen of America.
AUBURN HILLS, Mich. – Volkswagen of America, Inc., in conjunction with the Chicago Area and Northwest Indiana Volkswagen dealers, proudly announces its 11th consecutive year of The LaSalle Bank Chicago Marathon sponsorship. Forty thousand adult runners of all ages, will be paced by a pair of sprightly Volkswagen Rabbits through downtown Chicago.

“We’re delighted to be sponsoring this phenomenal event for 11 years now,” comments Stuart Karp, Volkswagen Central Region Director. “It provides us with an ideal platform to bring the Volkswagen brand, dealership partners, customers and our prospects together in a celebration of endurance, stamina and determination.”

Press release continues.

Sponsorship of The LaSalle Bank Marathon provides a showcase for the witty and clever Volkswagen advertising and marketing communications that have become a tradition for the brand. Creative ties to the event include decorating downtown Chicago hotel parking lot toll booth arms like Marathon finish lines, establishing a Volkswagen “Filling Station” for runner refreshment, and distribution of stickers, band-aids, air fresheners and Volkswagen shaped pasta. “Roadside Assistance” to runners will also be provided, in addition to a Volkswagen presence at the affiliated Health & Fitness Expo, held at McCormick Place North Hall Building.

Two specific elements of Volkswagen’s presence at the LaSalle Bank Chicago Marathon reflect the spirit of the event. A Volkswagen Rabbit with a dangling carrot will pace both the men’s and women’s race groups. Secondly, a life size Fast totem, the GTI brand icon, will be on display.

As in the past, Volkswagen will award a new vehicle to the runner breaking a world record. Over the years, three vehicles have been awarded to record breaking competitors in The LaSalle Bank Chicago Marathon.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany.

Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Rabbit, New Beetle, New Beetle convertible, GTI, GLI, Jetta, Passat, Passat wagon, Eos, and Touareg through more than 600 independent U.S. dealers.

Slash, a Guitar, and a few GTIs

Yesterday, Volkswagen launched an advertising campaign aimed at telling people about their new promotion. Here is a commercial for that promo that appeared last night. It features Slash. Enjoy!

A Sportvan in Volkswagen's Future?

Photo source: Car Magazine.

Now that Volkswagen is making money again (more or less) and that they have the launch of their bread and butter models out of the way, they now have time to churn out concepts for possible future models. Case in point: the Iroc that will become the future Scirocco and the new compact SUV Tiguan. Now, Volkswagen is setting their sights on Mercedes Benz's R-Class and Ford's S-Max and plans to bring out a van, aptly called the Sportvan, in 2009.

Internally called the VW518, the Sportvan will fit in nicely between the Sharan and Pheaton in Europe. It will use components from the current Audi A6 Avant, which will be phased out by the time the Sportvan hits the assembly lines. Volkswagen figures that instead of retrofitting a whole new factory, they'll just use existing tools, saving R&D costs and resources. And since the Passat platform is too small, using the A6 Avant makes sense if you think about it.

According to insiders, The Sportvan design is "dynamic and elegant". "An R-Class that really works" says one insider. The Sportvan design is functional without being too flashy like the R-Class. Also unlike the R-Class and S-max, the Sportvan will only have two rows of seating. Engine offerings will most likely be an array of petrol and diesel engines. DSG and all-wheel drive are possibilities.

Whether or not this becomes available in North America remains to be seen. Most likely not as we will be getting our own minivan courtesy of Chrysler sometime in 2008.

Volkswagen UK Announces New Golf Match

Photo source: Volkswagen via WorldCarFans.com
Volkswagen has announced the new Golf Match, a new trim level that Volkswagen says offers better value than the SE model it replaces. Going on sale starting today, the Match offers more equipment and costs £14,995, £380 less than the outgoing SE model.

Beginning the long list of new features are a set of 15" alloy wheels, body coloured side mouldings, bumpers and door handles. Inside, a three-spoke, leather trimmed multifunction steering wheel with radio and computer controls is also now included. An MP3 player or USB music storage can be played through a connector inside the centre arm rest. The value of all this equipment on the SE would have costed an extra £720. Add the £380 price reduction puts you ahead £1,100.

Power comes from a slew of petrol and diesel engines and can be paired with a choice of transmissions from six speed manuals to DSG. The Match, just like the SE will only be available in 5-door configuration. Volkswagen hopes for the Match to account for over a third of Golf sales in the UK.

Buy a Volkswagen, Get a Guitar

Volkswagen is redefining in-car entertainment. Forget DVD players or ten-speaker sound systems. Volkswagen is one-upping the competition by giving customers a guitar when they buy a Volkswagen. Beginning today through to December 31, Volkswagen will be giving customers who buy or lease a 2006 or 2007 Rabbit, GTI, New Beetle and New Beetle Convertible, Jetta, or Jetta GLI a guitar made by First Act, Inc. The First Act GarageMaster electric guitar will have the corresponding vehicle's VIN number inscribed and pick guards that match the car's exterior. The guitar also displays Volkswagen logos wherever possible and will even come with a strap made out of seat belts. Details even goes down as far as the blue indicator light on the guitar, which matches Volkswagen's now famous blue instrument panel lighting. Even the picks will have VW logos on them.

What makes this whole package special is the ability of the guitar to play through any stock Volkswagen sound system through the use of the auxiliary jack. Just plug in the guitar and you'll be able to play "Stairway" to your heart's content. The real question though is if this promotion will actually move vehicles or at least generate showroom traffic. Volkswagen has until the end of the year to find out.

Press release and pictures after the jump.

Source: Volkswagen of America.
Press Release

2007 Volkswagen's Rock with First Act Guitars
AUBURN HILLS, MI – In a move only Volkswagen could conceive, the iconic brand has teamed up with guitar industry innovator First Act Inc. for a first-of-its-kind musical collaboration that will rock potential car buyers and create a whole new segment of players. Beginning October 3 and continuing through December 31, any customer that purchases or leases a designated Volkswagen model from the new 2007 line - including Jetta, Jetta GLI, GTI, Rabbit, New Beetle and New Beetle Convertible – will receive their own completely customized First Act GarageMaster electric guitar that will play seamlessly through the car’s existing audio system. The 2006 Jetta, Jetta GLI, GTI, Rabbit, New Beetle and New Beetle Convertible will also come with a custom-made First Act GarageMaster guitar. Each electric guitar is a wholly unique, one-of-a-kind instrument and is available exclusively to those who purchase or lease one of these Volkswagen models through a Volkswagen dealer. No other manufacturer offers a musical experience quite like this to its customers.

The program will be supported through an extensive national television campaign, featuring Grammy-winning artist John Mayer, Velvet Revolver guitarist Slash (formerly of Guns N’ Roses) and actor Christopher Guest, well known for his portrayal of Nigel Tufnel in This Is Spinal Tap, as well as through print and radio. Customers can log onto www.V-dubsrock.com to learn about the Volkswagen program specifics, First Act GarageMaster electric guitar, take interactive guitar lessons with Dweezil Zappa and more.

The First Act GarageMaster electric guitar is a work of customized pop culture art and will undoubtedly become a coveted piece of Volkswagen’s music-rich history. Each electric guitar will display the Vehicle Identification Number (VIN) of the owner’s Volkswagen vehicle and will also have custom colored pick guards complementing the exterior of the car. The guitar will feature the traditional Volkswagen logo and “V Dub” inlay, a guitar strap made of safety belts, VW knobs, a prominent blue indicator light that matches the trademark instrument panel lighting of Volkswagen vehicles, VW logo guitar picks and a carrying case to take the music anywhere. Volkswagen owners can now create a concert in their garage, play for the entire tailgate party or shred in the beach parking lot.

“The partnership with First Act is the next iteration of Volkswagen’s longstanding history with music,” said Volkswagen’s Director of Brand Innovation Kerri Martin. “The Volkswagen brand is culturally known for its celebration of music and all things creative; this exciting collaboration makes a statement that Volkswagen is a brand with innovative ideas and an unparalleled ability to create unique and appealing connections with its consumers.”

"We are excited to be working with Volkswagen because of what our two brands can generate together. Like Volkswagen, we value technological innovation and inspired design." said Bernard Chiu, First Act's Chairman of the Board. "Through this partnership, we've created a revolutionary way for players to perform, with a groundbreaking guitar design and an exciting way to play it." added First Act's Vice President of Marketing, Jeff Walker.

Each First Act GarageMaster guitar has a built-in pre-amp that allows the guitar to plug directly into Volkswagen's auxiliary jack. The pre-amp features First Act's proprietary V-Stack Technology, an analog modeling technique that emulates vintage amplifiers. This innovative technology and promotion brings together car lovers and music lovers alike. The car and music culture become one and creates a unique sense of self-expression.

The joint venture between Volkswagen and First Act launches October 3rd and the unique promotion will last through the end of the year until December 31st. This offer is available on all new, unused 2007 and 2006 Jetta, Jetta GLI, GTI, Rabbit, New Beetle and New Beetle Convertible vehicles - purchased or leased within the promotional period. The First Act GarageMaster electric guitar will plug into the auxiliary jack of the aforementioned 2007 vehicles as well as the 2006 New Beetle and New Beetle Convertible. Information about Volkswagen and First Act's co-promotion can be found online at www.V-dubsrock.com and www.firstact.com.

Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Rabbit, New Beetle, New Beetle convertible, GTI, Jetta, GLI, Passat, Passat wagon, Eos, Touareg and Phaeton through more than 600 independent U.S. dealers.

About First Act Inc.
First Act Inc., headquartered in Boston, MA, is a premiere musical products company offering an innovative line of musical instruments to inspire all levels of players. From custom one-of-a-kind guitars crafted for professionals including Aerosmith, Franz Ferdinand, Maroon 5, and others, to a wide range of superior instruments available in stores nationwide.

Volkswagen of America September Sales

Source: Volkswagen of America.
AUBURN HILLS, Mich. –– Volkswagen of America, Inc. today reported September sales of 20,082 units, a 7.2 percent decrease over prior year sales of 21,646.

The official introduction of the Eos during the month of September resulted in the sale of 894 units, bringing the year-to-date total to 1,348.

Year to date, Volkswagen sales are up 11.8 percent as compared to last year. Below is a breakdown of the model line for the Volkswagen brand for September 2006.

Detailed numbers after the jump.

click to enlarge

September 2005 Sales Results

Volkswagen Canada September Sales

Source: CNW Group.
AJAX, ON, Oct. 3 /CNW/ - Volkswagen Canada sales totalled 3,176 new units for September 2006, compared with 3,338 new units in September 2005. There has also been an increase in YTD sales from 23,541 in September of 2005 to 23,584 in September of 2006, a jump of over 8.7%. The monthly total is comprised of: 138 New Beetle, 258 Golf/ GTI, 482 Rabbit, 1,792 Jetta, 263 Passat, and 62 Touareg.

We are pleased to announce that in its month, Touareg sales jumped by over 59.0% while Jetta Sedan sales increased 20.7% compared to September 2005.

September 2005